Location & visibility
Place the retail point where people can find it naturally, without obstructing circulation or the surrounding experience.
SMART VENDING
Everyday essentials.
Within easy reach.
A considered vending experience connects the right products, a useful location and a straightforward customer journey.
WHAT TO CONSIDER
Design the whole
purchase experience.
Assortment & relevance
Match product choices to the people, time of day and reason for visiting the location.
Equipment & format
Consider product dimensions, storage needs, usable capacity and the way an item is selected and delivered.
Purchase & payment
Plan clear product information, understandable pricing and payment options appropriate to the selected setup.
Access & clarity
Review reach, visibility, controls and instructions in the context of the people using the space.
Stock & service access
Think about refill routes, maintenance access and the routines needed to keep the point useful.
THE EVERYDAY EXPERIENCE
Convenience belongs
in its setting.
An office, a campus and a transport concourse have different rhythms. A useful starting point is the moment when someone needs a product, then the space and routine that can support that moment.
Explore the environmentsA PRACTICAL VIEW
Follow the customer journey.
Notice
The retail point is easy to find and fits the flow of the space.
Choose
Products and prices are clearly presented and relevant to the setting.
Purchase
The interaction and payment steps are easy to understand.
Continue
Collection and any support information fit naturally into the experience.
BEFORE DEFINING THE SCOPE
A useful brief
starts here.
Record the essentials, identify the open questions and confirm the requirements of the selected configuration.
- Typical users and purchase occasions
- Available space, power and connectivity
- Product dimensions and storage requirements
- Equipment, payment and accessibility requirements
- Refill access and site operating responsibilities
LOOKING AHEAD, TOGETHER
A clearer starting point.
A more connected plan.
Explore the questions that turn a retail idea into a considered project.